Paris Fashion Week 2020 Goes Digital For First Time In History Amid Pandemic

Cancelling prominent fashion shows earlier this summer, the French Fashion Federation has organised Paris Fashion Week 2020 online.

July 9, 2020

1 min

Considering the continuing effects of the COVID-19 pandemic, many events, shows and festivals have either been cancelled or postponed to a later date, posing a great financial threat to major companies and brands, including fashion. Having cancelled many prominent fashion shows for menswear and haute couture earlier this summer, the French Fashion Federation has organised the Paris Fashion Week 2020 online. Scheduled from July 6 to July 13, Paris Fashion Week began its first-ever online event on Monday, with world-class luxury brands like Dior, Valentino, Chanel and Hermes ready to showcase their new fall-winter couture collection.

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